Part 1 Writing in International Business World Chapter 1 An Overview of Business English Writing 商务英语写作概述 Chapter 2 Basic Structure and Format of Business Letters 商务信函的结构与格式 Part 2 External Business Transactions Chapter 3 Credit and Status Inquiries and Replies 资信调查及回复 Chapter 4 Inquiries and Replies 询盘及回复 Chapter 5 ottions, Offers and Counter Offers 报价、发盘与还盘 Chapter 6 Order and Confirmation 订购和确认 Chapter 7 Packing and Shipment 包装与装运 Chapter 8 L/C and Amendment 信用及修订 Chapter 9 Payment and Settlement 支付与结算 Chapter 10 Claims and Adjustments 索赔与理赔 Part 3 International Business Communications Chapter 11 Notices and Announcements 通知与通告 Chapter 12 Memos and Minutes 备忘录与会议记录 Chapter 13 Business Proposals 商业建议书 Chapter 14 Business Reports 商务报告 Chapter 15 Company and Products 公司和产品介绍 Part 4 Creative Documents Chapter 16 Advertising Planning 广告策划书 Chapter 17 Sales Promotion 文案 Chapter 18 Publicity Materials 宣传材料 Chapter 19 Business Plans 商业计划书 Chapter 20 Business Agreements 商务协议 Chapter 21 Business Contracts 商务合同 References 参考文献