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正版 当代商务英语综合教程:2:学生用书 何兆熊总主编 华东师范大
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Unit 1
Text A The Bright Student and the Dull Student
Language in Use
Text B Not Really Made in China
Unit 2
Text A Roll Away the Stone
Language in Use
Text B Think Big, Grow Rich
Unit 3
Text A Winners Never Quit
Language in Use
Text B Expecting the Unexpected From Jeff Bezos
Unit 4
Text A The Praying Hands
Language in Use
Text B A Proud Nation Ponders How to Halt Its Slow Decline
Unit 5
Text A How Driverless Cars Could Reshape Cities
Language in Use
Text B How to Greate a Powerful Marketing Plan
Unit 6
Text A What Is Happiness
Language in Use
Text B Do Start-Ups Really Need Formal Business Plans
Unit 7
Text A Disc Jockey
Language in Use
Text B The Argument in the Floor
Unit 8
Text A What's Your Spiritual IQ
Language in Use
Text B London: Financial Capital of the Universe
Unit 9
Text A Whitewashing Aunt Polly's Fence
Language in Use
Text B The Myth of Treating People Fairly and Equally
Unit 10
Text A My Deep, Dark Secret
Language in Use
Text B MBA Entrepreneurs Think Outside the Box for Beauty Business
Unit 11
Text A The Cab Ride
Language in Use
Text B The Talent Story of iPod
Unit 12
Text A MBA Travellers Aim to Broaden Their Horizons
Language in Use
Text B Breaking China
Unit 13
Text A The Light Was On
Language in Use
Text B The Link Between Successful Women and Sport
Unit 14
Text A The Boy and the Bank Officer
Language in Use
Text B Why China Will Not Buy the World
Unit 15
Text A An Unforgettable Christmas
Language in Use
Text B Corporate Branding
Unit 16
Text A My Father's Music
Language in Use
Text B Handy Hints for the Smart Job-Seeker
Glossary Test
Glossary
Lexicology and Vocabulary Building
Business Words Group
吴慧,党员,硕士生导师,外语系教授。曾先后担任上海海事大学外国语学院英语系主任、外语学院副院长,上海金融学院外语系系主任。先后赴欧洲六国、美国、加拿大及澳大利亚等国的大学学习考察。现为上海市外文学会理事,上海市科技翻译学会理事
《当代商务英语综合教程 2》初版针对新形势对技能型人才的需要,及高职高专商务英语学生大量增加而配套合适教材匮乏,专门编写。教材吸取任务型教学理念,语言与商务并重,重在培养学生职业能力。此次修订版教材替换了近一半的选材,保证教材的时代感和典型性并重;根据初版教材使用情况精简内容,更符合教学实际。
本教材为修订版,教材吸取任务型教学理念,语言与商务并重,重在培养学生职业能力。经过修订,教材替换了近一半的选材,增加了商务性文章的比重,更新了过时的材料,保证教材的时代感和典型性并重;根据初版教材使用情况精简内容,更符合教学实际。
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