由于此商品库存有限,请在下单后15分钟之内支付完成,手慢无哦!
100%刮中券,最高99元无敌券,券有效期7天
活动自2017年6月2日上线,敬请关注云钻刮券活动规则更新。
如活动受政府机关指令需要停止举办的,或活动遭受严重网络攻击需暂停举办的,或者系统故障导致的其它意外问题,苏宁无需为此承担赔偿或者进行补偿。
正版 风险管理理论与实务 王君 电子工业出版社 9787121370366 书
¥ ×1
项目 1 初识风险与风险管理··················3
任务 1.1 认识风险···························4
任务 1.2 认识风险管理·················12
重要概念···········································22
能力拓展···········································23
项目 2 风险识别····································24
任务 2.1 认识风险识别·················25
任务 2.2 风险识别的方法及其应用 ································30
重要概念···········································56
能力拓展···········································56
项目 3 风险评估····································58
任务 3.1 认识风险评估·················59
任务 3.2 风险定量评估技术·········63
任务 3.3 风险定性评估技术·········81
重要概念···········································85
4 风险管理措施····························87
任务 4.1 控制型风险管理措施及其应用·························90
任务 4.2 融资型风险管理措施及其应用·························98
重要概念·········································112
能力拓展·········································113
项目 5 风险管理决策··························114
任务 5.1 风险管理决策的前期准备·······························116
任务 5.2 损失期望值决策法·······118
任务 5.3 效用期望值决策法·······127
重要概念·········································135
能力拓展·········································135
项目 6 企业风险管理·······················139
任务 6.1 企业财产风险管理·······141
任务 6.2 企业责任风险管理·······149
任务 6.3 企业人身风险管理·······153
重要概念·········································169
能力拓展·········································170
项目 7 个人和家庭风险管理············172
任务 7.1 个人和家庭的风险识别·······························173
任务 7.2 个人和家庭风险的评估·······························178
任务 7.3 人身风险和家庭财产风险
个人和家庭风险管理方案的设计···················183
重要概念·········································189
能力拓展·········································189
项目 8 危机管理······························192
任务 8.1 认识危机和危机管理 ······························194
任务 8.2 掌握危机管理过程·······199
任务 8.3 编制应急预案···············206
重要概念·········································223
9 金融风险管理 ······················224
任务 9.1 认识金融风险管理·······226
任务 9.2 掌握商业银行风险的主要类别·······················234
任务 9.3 金融风险的管理策略与监管措施·······················238
重要概念·········································251
能力拓展·········································251
参考文献 ···········································253
王君,女,保险职业学院保险系寿险教研室主任、讲师,副主编《财产保险实务》;参编《保险实务综合技能训练》;参编国寿集团两核教材《寿险核保》、《寿险核赔》编写。
本书共两篇:理论篇和实务篇,共九个项目。*篇理论篇,包括项目一到项目五:初识风险与风险管理(王君编写),概述风险和风险管理、风险识别(马柯夫、王君编写),介绍风险识别概念、原则、方法、风险评估(王蓓编写),介绍风险评估概念及评估过程、风险管理措施(李一鸣编写)、风险管理决策(李一鸣编写);第二篇实务篇,包括项目六到项目九:企业风险管理(王蓓编写)、个人和家庭风险管理(马柯夫、王君编写)、危机管理(王君编写)、金融风险管理(蒋桂松编写),这样可以突出不同风险管理单位的风险情况、不同风险种类的特点,结合风险管理实务要求,进行更加有效的管理。
亲,大宗购物请点击企业用户渠道>小苏的服务会更贴心!
亲,很抱歉,您购买的宝贝销售异常火爆让小苏措手不及,请稍后再试~
非常抱歉,您前期未参加预订活动,
无法支付尾款哦!
抱歉,您暂无任性付资格
