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正版 纺织行业英语 杨道云,唐予远主编 暨南大学出版社 97875668
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前言
Unit 1 Overview of the Textile Industry
Listening Situation 1 Talking with a Potential Customer in a Trade Fair
Situation 2 Preparing for a Good Trade Fair Booth
Speaking Situation 3 Reserving an Exhibit Booth
Situation g Talking about the Result of an Exhibition
Reading Passage 1 The Historical Role of Textile Industry
Passage 2 China: The Worlds Textile Leader
Writing An Offer
Workplace Project
Career Salon
New Words and Expressions
Unit 2 Established Textile Enterprises
Listening Situation 1 Talking about Improving Brand Image
Situation 2 Talking about Email Etiquette for a Job Search
Speaking Situation 3 Talking about Business Etiquette for a Job Interview
Situation 4 Talking about International Certification
Reading Passage 1 DuPont Company Profile
Passage 2 An Introduction to Sulzer Ltd.
Writing Recruitment Advertising
Workplace Project
Career Salon
New Words and Expressions
Unit 3 Operating Principles of the Textile Machines
Listening Situation 1 Visiting a Textile Plant
Situation 2 Introducing the Shuttle Weaving Machine to Visiting Customers
Speaking Situation 3 Introducing the Product during the Factory Tour
Situation 4 Asking for the Customers Impression after the Factory Tour
Reading Passage 1 Shuttleless Loom
Passage 2 Busi Giovanni Launches New Sock Knitting Machine
Writing A Conference Notice
Workplace Project
Career Salon
New Words and Expressions
Unit 4 Varieties of Textile Materials
Listening Situation 1 Shopping in a Silk Store
Situation 2 Introducing Your Quilts
Speaking Situation 3 Presenting Your Linen Textiles in an Exhibition
Situation 4 Shopping in a Craft Store
Reading Passage 1 Textile Materials
Passage 2 China Silk
Writing Introduction to the Features of the Textile Products
Workplace Project
Career Salon
New Words and Expressions
Unit 5 Green Textile Materials
Listening Situation 1 Making a General Inquiry
Situation 2 Making a Specific Inquiry
Speaking Situation 3 Making a General Inquiry
Situation 4 Making a Specific Inquiry
Reading Passage 1 Eco-friendly Fibers
Passage 2 Wear Milk If You Cant Drink It
Writing A Summary of an Academic Lecture
Workplace Project
Career Salon
New Words and Expressions
Unit 6 Marketing of Textile Products
Listening Situation 1 Inquiring about a Textile Designers Job
Situation 2 Analyzing a Job Position
Speaking Situation 3 Attending a Job Interview for a Marketing Post
Situation 4 Talking between Sales Department Colleagues ~
Reading Passage 1 Textile Industry Marketing Plan
Passage 2 The Textile Designer Jobs
Writing A Resume
Workplace Project
Career Salon
New Words and Expressions
Unit 7 Application of Textile Materials
Listening Situation 1 Suggesting a Mulberry Silk Dress
Situation 2 Talking about Home Fabrics
Speaking Situation 3 Preparing for the Exhibition
Situation 4 Receiving a Visitor at the Exhibition
Reading Passage 1 Textiles Benefit Medical Industry
Passage 2 Textiles for Industrial Applications
Writing A Letter of Invitation
Workplace Project
Career Salon
New Words and Expressions
Unit 8 Textile and Clothing
Listening Situation 1 Handling the Complaints about Fading and Shrinkage
Situation 2 Reporting the Buyers Complaints about Clothes to the Manager
Speaking Situation 3 Understanding a Fashion Designers Job
Situation 4 Inquiring about the Fabric and Fashion Specialist Course
Reading Passage 1 Burberry Trench Coat
Passage 2 Lycra and Fashion
Writing A Letter of Complaint
Workplace Project
Career Salon
New Words and Expressions
Appendix Ⅰ Key to Exercises
Appendix Ⅱ Scripts for Listening
Appendix Ⅲ Chinese Translation of the Reading Passages
Appendix Ⅳ Glossary
《21世纪应用型本科教育行业英语系列教材:纺织行业英语》以纺织行业为背景,涉及的内容有纺织业历史概述、品牌企业介绍、纺织设备运行原理、纺织材料种类、绿色纺织材料、纺织产品销售、纺织材料应用,以及纺织与服装。全书共八个单元,每个单元包括:单元目标、听与说、读与写、职场项目和职业沙龙。书后附学习伴侣,满足学生自主学习需求。
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