Chapter 1 An Overview of International Business Communication
Part A Introduction
Part B Write Your Way to Success in International Business
Part C Three Questions about Business Letters
Part D Introduction to the Course
Part E Features of Business Letters
Part F Researches Support International Business Letters
Part G Business Letters Categories
Chapter 2 Business Letters Writing
Part A Introduction
Part B Purposes and Importance of Business Letters
Part C How to Create Effective Business Letters
Part D 8 Cs of Business Letters
Part E Tone of Business Letters
Part F Preparation before Writing
Part G Rules of Good Writing
Chapter 3 Structures and Styles of Business Letters
Part A Introduction
Part B Structures of Business Letters
Part C Principal Parts of Business Letters
Part D Optional Elements of Business Letters
Part E Styles of Business Letters
Part F Spacing, Margin and Envelop Addressing
Chapter 4 Establishing Business Relations
Part A Introduction
Part B Ways to Build Business Relationship
Part C Sample Letters of Establishing Business Relations
Chapter 5 Inquiries and Replies
Part A Introduction of Inquiries
Part B Sample Letters of Inquiries
Part C Introduction of Replies
Part D Sample Letters of Replies
Chapter 6 Quotations, Offers and Counter Offers
Part A Introduction
Part B Sample Letters of Quotations
Part C Sample Letters of Offers
Part D Sample Letters of Counter Offers
Chapter 7 Orders and Acknowledgments
Part A Introduction
Part B Sample Letters of Orders
Part C Sample Letters of Acknowledgments
Chapter 8 Payment by Letters of Credit
Part A Introduction
Part B Sample Letters of L/C
Chapter 9 Other Methods of Payment
Part A Introduction
Part B Sample Letters of Other Methods of Payment
Chapter 10 Packing
Part A Introduction
Part B Sample Letters
The purpose of compiling this book is to help more learners acquire basic knowledge of for-eign trade practice through systematic study of international business correspondence, be familiar with various correspondence formats and common writing tips, and understand the humanistic background of different busi-ness activities as well as specific procedures, so as to enhance foreign trade exchanges. The main aspects relating to the negotiation of transactions by means of correspondence include establishing of business relations, inquiries and replies, quotations, offers and counter offers, orders and acknowledgments, payment and packing, shipping and insurance, complaints and claims, agreements and contracts, and so on, which are all discussed in this book. This book is suitable for students majoring in international economy and trade, and can also be used by relevant practitioners engaged in international trade for reference.