全新正版商务英语写作9787509651063经济管理出版社

Chapter 1 Writing and Your Career
I．THE IMPORTANCE OF PROFESSIONAL WRITING
II．THE SPECIFIC SITUATIONS FOR BUSINESS WRITING
III．THE KEY TO BUSINESS WRITING
IV．THE CRITERIA FOR GOOD PROFESSIONAL WRITING
SUMMARY
PRACTICE

Chapter 2 Writing Process
I．RESEARCHING
II．PLANNING
II．RAFTING
IV．POLISHING
V．DESIGNING DOCUMENT
SUMMARY
PRACTICE

Chapter 3 Some Basics of Professional Writing
I．PARTS OF BUSINESS CORRESPONDENCE
II．WRITING BUSINESS MESSAGE
SUMMARY
PRACTICE

Chapter 4 Conducting the Job Search
I．STARTING THE EMPLOYMENT PROCESS
II．PREPARING A SELF-APPRAISAL INVENTORY
III．PREPARING A RESUME
IV．THE STYLES OFRESUME
SUMMARY
PRACTICE

Chapter 5 Selling Yourself to Employers
I．PREPARING A COVER LETTER
II．COMPLETING AN EMPLOYMENT APPLICATION
III．INTERVIEWING
IV．FOLLOW-UP LETTERS
SUMMARY
PRACTICE

Chapter 6 Writing Routine Business Correspondence
I．MEMO WRITING
H．WRITING FAXES
III．WRITNG E-MAILS
IV．MEETING COMMUNICATIONS
V．BLOGS
SUMMARY
PRACTICE

Chapter 7 Writing Order Letters and Letters of Inquiry
I．SENDING ORDER MESSAGES
II．WRITING INUIRIES AND REUESTS
III．WRITING COLLECTION LETTERS
SUMMARY
PRACTICE

Chapter 8 Sales Letters
I．PRINCIPLES OF WRITING SALES LETTERS
II．PLANNING SALES LETTERS
III， WRITING EFFECTIVE SALES LETTERS
SUMMARY
PRACTICE

Chapter 9 Customer Relations Letters
I．WRITING GOODWILL MESSAGES
II．WRITING COMPLAINT LETTERS
III．WRITING ADJUSTMENT LETTERS
……

Chapter 10 Writing Business Reports
Appendi
Blography

丹，于大连外国语学院，现为大连职业技术学院国际商务语言学院教师。主讲过商务英语精读、商务英语写作、商务英语阅读、英语概况和跨文化商务交际等课程。
　　
　　陈香香，2006年6月在武汉大学英语专业获得士学，2011年在华中师范大学获得汉语国际教育硕士，现为湖北轻工职业技术学院讲师。一直从事高职英语教学与研究工作，讲授过公共英语、商务英语、专业英语等课程，取得了较好的教学。

　Welcome to On-The-Job Writing and the amazing world of business writing at work.
　　This book was written to show you， how to write job-related communications easily and well.
　　The objectives of this book can be described by the acronym T.R.E.E.D. which also reflects the characteristics that effective business people possess and continually develop throughout their careers.
　　·Techniques-Students will demonstrate the use of writing techniques， knowledge production， and work management techniques through learning this book.
　　·Reach beyond the classroom-Students will reach beyond the classroom by writing some documenstwrk， networking with people out of campus， and considering the informational and social roles of specific documents in a specific business setting.
　　·Effectiveness in communication-Students will practice effectiveness in communication with the help of SKILL BUILDER in this book.
　　·Evaluation-Students will adapt evaluation instruments to be evaluated by peers， teachers and people in business.
　　·Diversities-Students will prepare and present messages adapted to meet diversities of people having different backgrounds， languages and values.
　　The main characteristics of this book are the followings：
　　·Each chapter opens with learning Objectives to guide your study of the chapter material.
　　·ottions get you thinking about the themes of each chapter.
　　·Thinking Critically questions challenge you to apply your persona xereces to the chapter contenndffer opportunities to consider real-world challenges you will face in the workplace.
　　·Skill Builder at the end of each chapter provides opportunities for you to increase your skills in the concepts and principles of business writing at work.
　　·Understanding Diversity directs you to situations that describe how different people view in another country.
　　·The Summary at the end of each chapter recaps for you the basic concepts covered.
　　·Practices at the end of each chapter provide opportunities for you to increase your understanding about the concepts and principles of professional business writing at work， improve your writing skills， and improve the applications of your knowledge and skills at work.
　　·Checklists provide chances to assess your understanding an ppicton of the topics covered in the previous sections.