音像互联网和VUCA时代的项目管理(英文版)林少培,黄丹

Chapter 1 Introduction of Project Management 1

Reading Guide 1

Facing Digitization of Project Management 1

Case Guide 2

1 Knowledge Economy — Subversive Impacts on Project Management 3 2 Project Management under Knowledge Economy and Digital Internet Era 6 3 Talent,Innovation and Strategy in Project Management Future 11 3. 1 TalenndPrject Management Educational Reform 11 3. 2 Strategy of Project Management Internet Era 1 . The Characteristics of Digital Economy 1 . 4 Conclusion 14 4 Overall Accommodation to Updated Project Management 15 5 Conventional Project Management 17 5. 1 Project Life Cycle 17 5. 2 Scope,WBS,and SMART Principle 18 5. 3 Project Personnel and Organization 22 5. 4 Project Execution (Scheng and Control) 27 6 Program Management 42 6. 1 Definition of Program Management 42 6. 2 Research Background of Program Management 43 6. 3 The Essence of Program Management 44 7 Portfolio Management 45 8 Challenges of Project Management in the Future 47 9 System Analysis and Structured Approach 51

Summary 53

Review estions 53Homework 53

References 54

Chapter 2 Project Life Cycle Management 56

Reading Guide 56

Facing Digitization of Project Management 56

Case Guide 57

1 The Theory and Modeling of Project Overall Management 58 2 Project Initiation Phase 59 2. 1 Project Establishment and Planning 59 2. 2 Overall Consideration of Project Establishment 60 . Project Feasibility Analysis 61 2. 4 Project Decision-Making Trap 61 2. 5 Case Study 64 3 Project Solution Phase 65 3. 1 Project Bidding 65 3. 2 Project Tendering 67 3. 3 Award of Bid 68 3. 4 Project Solution 70 3. 5 Case Study 71 4 Project Implementation Phase 74 4. 1 Project Organization and Leadership 75 4. 2 Project Management Regulation and Process 75 4. 3 Management of lity Standards and Other Technical Specifications 76 4. 4 Project Plan and Control Management 77 4. 5 Project Risk Management 77 5 Project Comlio Phase 77 5. 1 The “Tailless”Finishing Process 78 5. 2 Project Self-Checking 78 5. 3 Project Acceptance 79 5. 4 Project Transferring 79 5. 5 Project Documentation Transfer 80 5. 6 Project Financial Audit and Cleaning 81 5. 7 Summarize Project Experience and Lessons 82 5. 8 Dissolution of the Project Team 84 5. 9 Post-Project Evaluation 85 6 Life Cycle Management under Internet 86

Summary 87

Review estions 88

Homework 88

References 89

Chapter 3 Personnel and Organizations 90

Reading Guide 90

Facing Digitization of Project Management 90

Case Guide 91

1 Project Manager 93 1. 1 Project Manager’s Responsibilities 93 1. 2 Personal Ability an afication of Project Manager 94 1. 3 Working Methods of Project Manager 96 1. 4 Project Manager Communication Skills 97 1. 5 Case Study 98 2 Project Team 99 2. 1 The Construction of Project Team 99 2. 2 Four Phases of Project Team Building 99 . The Characteristics of an Efficient Team 100 2. 4 Conflict and Resolution of ProjecTemWrk 101 2. 5 Become a Member of a Successful Team 10 Project Organization 103 3. 1 Project Management Patterns 103 3. 2 Project Management Organization 107 3. 3 Case Study 108 4 Project Human Resource Management 110 4. 1 Human Resource Management and Personnel Management 110 4. 2 HR Management is an Organizational Behavior of the Enterprises 111 4. 3 Project Human Resource Management 112 4. 4 Project Cultural Management 114 4. 5 Project Team Management 121 4. 6 Case Study 1 5 Personnel and Organization Management under Internet Era 127

Summary 128

Review estions 129

Homework 129

References 130

Chapter 4 Project Planning and Contrl 31

Reading Guide 131

Facing Digitization of Project Management 131

Case Guide 132

1 Project Scheng 134 1. 1 Work Breakdown Structure 134 1. 2 Critical Path Methd 36 1. 3 Program Evaluation and Review Technique 141 2 Project Contrl 43 2. 1 General Description 143 2. 2 Basic Content of Project Contrl 44 . Progress Contrl 47 2. 4 Cost Contrl 51 2. 5 lity Contrl 58 3 Project Resource Management 16 . 1 Introduction to Project Resource Management 16 . 2 Targets and Requirements 16 . Contents of Project Resource Management 163 3. 4 Primary Criteria in Project Resource Management 169 3. 5 Typical Method of Project Resource Management 169 3. 6 Multi-Project Resource Management 171 4 Case Study 175 5 Project Scheng and Control under Internet Era 178 5. 1 New Features of Process Control based on the “Internet AI” 180 5. 2 New Features of Resource Management Based on the “Internet AI” 182 5. 3 Strategies for Constructing New Paradigms 184

Summary 188

Review estions 188

Homework 188

References 189

Chapter 5 Economic Analysis in Project Management 190

Reading Guide 190

Facing Digitization of Project Management 190

Case Guide 190

1 Basic Concepts of Project Economics 192 1. 1 InvestmenndPrfit 192 1. 2 The Cost of Capital 193 1. 3 Time Value of Money 193 1. 4 InteresndCmpound Interest 194 1. 5 Net Present Value 195 1. 6 Case Study 196 2 Discounted Cash Flw 98 2. 1 Concept of Cash Flw 98 2. 2 The Basic Elements of Cash Flw 98 . Cash Flow of Project Revenue and Expenditure 199 2. 4 Accumulated Cash Flow Chart 200 2. 5 Case Study 20 Profit of Investment 208 3. 1 Profit Introduction 208 3. 2 Payment Period and Payback Period of the Project 208 3. 3 Net Present Value Profit — Investment Ratio 208 3. 4 Discounted Cash Flow Rate of Return 209 3. 5 Project Installment Repayment 209 3. 6 Tax on Projects 210 3. 7 Case Study 213 4 Project Economic Analysis 214 4. 1 Project Manager’s Business Philosophy 214 4. 2 Investment Decision Cases for Large Projects 216 5 Project Cost Management 220 5. 1 Introduction to Project Cost Management 220 5. 2 Resource Plan of Project 2 5. 3 Project Cost Estimation 224 5. 4 Project Cost Budget 226 5. 5 Project Cost Control 229 6 Earned Value Method Analysis and Applications 1 . 1 Earned Value Method 1 . 2 Relation between Cost and Schedule 2 . Graphic Analysis of Project Earned Value Method 7 Cost Management for Multiple Investment Projects 7. 1 Establishment of Multiproject Optimum Capital Allocation Model 7. 2 Establishment of Mathematical Model 7. 3 The Realization of Mathematical Model 7. 4 Case Study 240 8 Project Financial Management under Internet Era 243 8. 1 Project Financial and Cost Management under Internet Era 243 8. 2 The Existing Difficulties for Digital Cost Management 244 8. 3 Some Considerations in Digital Cost Management 245 8. 4 The Implementation of Digital Cost Management 246

Summary 249

Review estions 250

Homework 251

References 252

Chapter 6 Project Risk Management 254

Reading Guide 254

Facing Digitization of Project Management 254

Case Guide 255

1 Introduction to Risk Management 257 1. 1 Definition of Risk 257 1. 2 Characteristics of Risk 257 1. 3 Risk Management 258 2 Risk Assessment 258 2. 1 litative Assessment of Risk 258 2. 2 ntitative Assessment of Risk 259 3 Risk Countermeasures 260 4 litative Analysis of Risk 260 4. 1 litative Analysis of Risk 260 4. 2 Case Study 262 4. 3 Project Decision and Trap 265 5 Apply Probability Theory to ntitative Risk Decision Making 268 5. 1 Apply Probability Theory to Risk Management 269 5. 2 Weighted Sensitivity Venture Capital Decision 271 5. 3 Decision Tree Method 274 5. 4 Risk and Uncertainty — Monte Carlo Simulation 279 6 Use Fuzzy Set Theory to Make Risk Analysis Decisions 281 6. 1 Summary of Fuzzy Set Theory 281 6. 2 Fuzzy Set Project Risk Assessment 282 6. 3 Fuzzy Set Project Risk Decision 287 6. 4 Case Study 287

Summary 293

Review estions 294

Homework 295

References 296

Chapter 7 Project Management under “Internet AI” Era and Knowledge Economy 297

Reading Guide 297

Facing Digitization of Project Management 297

Case Guide 298

1 Two Types of Economy and Their Characteristics 299 2 Business Mode Internet Era and Knowledge Economy 30 Sustainable Development of Successful Enterprise under Knowledge Economy 305 4 Case Study 313 5 Program of Studies on Project Management under Digital Era and Knowledge Economy 316 6 Expert System for Aircraft Structural Design 318 6. 1 On AI and Expert System for Structural Design 318 6. 2 Production System and Inference Network 320 6. 3 The Building of Expert System for Aircraft Structural Design 322 7 “Internet AI”based Engineering Application Systems 326 7. 1 Background Information 326 7. 2 The AI exploration for Application Systems 327 8 PMO under Internet Era 328

Summary 332

Review estions 334

Homework 334

References 335

Chapter 8 Project Management under VUCA Era 337

Reading Guide 337

Facing Digitization of Project Management 337

Case Guide 338

1 The Essentials of ntity in VUCA Era 339 2 General Methodology of Problem Solution under VUCA Era 340 3 Solution of Chinese Philosophical Thinking in VUCA Era 341 4 Taiji Logic for Project Governance 343 5 Using new VUCA against conventional VUCA 345

Summary 346

Review estions 347

Homework 347

References 348

Conclusive Remarks for 2nd Edition 349

Index 351

【前言】

We are facing an era of knowledge economy and digital world. The emergence of Internehsbrught a new scenario of ecology in project management, and its theorem, methodologies, procedures and tools are subjected to subversive changes. So a monograph of project management ( PM) under Internet era has urgently need of renewing concepts in our project management community. This book presents the basic concepts and methods of project management on the virtual platform through Internet, which is widely used in real world project management community based on knowledge economy; meanwhile, it is different from former industry economy with solid assets as its resources and runs the project on a real physical manner. Beside the traditional PM, this book presents how shall we accommodate to conventional PM principles and also accommodate to Internet environment. It also discusses program managemenndprtfolio management under Internet as well as the challenges of project management in the future. This book is a response caused by the PM challenges facing to us for satisfying our countermeasures: “Talent! Innovation! Strategy!” to the challenges. From long-term strategic view point, we also need to cultivate our talent accommodating to the digital era and on the “Internet AI” platform. This is why the renewable project management textbook under Internet era and knowledge economy is initiated, which can be used for the graduate and undergraduate textbook in related majors; also as the reference book for PM practitioners．

我们正面临一个知识经济的时代和数字化的世界。互联网的出现为项目管理带来了新的生态场景，其原理、方法、流程以及工具都经历了颠覆的变化，因此迫切需要互联网时代的项目管理专著来更新项目管理领域的概念。本书介绍了在互联网虚拟平台上实施项目管理的基本概念和方法，其基于知识经济，已经广泛应用于真实世界的项目管理行业；同时它不同于之前的有实体资产作为资源，它是以实际物理方式运行项目的工业经济。除了传统的项目管理模式外，本书还介绍了我们将如何调整传统项目管理原则和适应互联网环境，也讨论了在互联网环境中的项目集和项目组合管理以及未来项目管理面对的挑战。 本书是我们面对项目管理挑战的回应，符合我们对挑战提出的对策：“人才！ 创新！ 战略！”从长远的战略角度看，我们也需要培育适应数字时代和“互联网＋AI”平台的人才。 这就是要对互联网和知识经济时代的项目管理教材进行更新的原因，本书不仅可以作为相关专业的和生的教材，还可以作为项目管理从业者的参考书。