正版 淘宝开店与经营技巧:全彩便查版 前沿文化编著 科学出版社 9

第 01 章 网上开店准备技巧
1.1 开店之前准备技巧································································ 1
001 网上开店有哪些优势 ···································································1
002 网店与普通商店有什么区别 ·······················································2
003 网店都有哪些销售模式 ·······························································2
004 网上开店能出售的商品种类 ·······················································3
005 网上开店需要哪些软硬件支持 ···················································5
1.2 网上开店规划技巧································································ 7
006 如何进行网购人群分析 ·······························································7
007 如何进行网上店铺的规划 ···························································7
008 如何选择合适的开店平台 ···························································8
009 如何选择合适的经营方式 ···························································9
010 如何检验自己的开店实力 ·························································10
1.3 网上开店实战准备······························································ 12
011 熟悉网上开店流程 ·····································································12
012 如何定位自己要销售的商品 ·····················································13
013 如何分析自有商品是否有销售优势 ·········································14
第 02 章 网店货源进货技巧
2.1 实体货源批发技巧······························································ 16
014 如何寻找进货的突破点 ·····························································16
015 如何找到适合自己销售的商品 ·················································16
016 如何偷师学艺寻找热卖宝贝 ·····················································17
017 如何在批发市场批发商品 ·························································18
018 如何和批发商砍价 ·····································································18
019 如何寻找厂家货源 ·····································································19
020 如何寻找外贸货源 ·····································································19
021 如何寻找国外新潮宝贝 ·····························································20
022 如何寻找库存货源 ·····································································20
023 如何寻找特色货源 ·····································································21
2.2 网上货源批发技巧······························································ 21
024 如何注册阿里巴巴 ·····································································21
025 如何登录阿里巴巴 ·····································································22
026 如何通过关键字寻找货源 ·························································22
027 如何通过分类查找寻找货源 ·····················································23
028 如何在线发布进货需求 ·····························································23
029 如何在线订购商品 ·····································································24
2.3 代销货源进货技巧······························································ 25
030 如何搜寻分销网站 ·····································································25
031 如何获取分销资格 ·····································································26
032 如何与代销商套近乎 ·································································27
033 如何下载代销数据包 ·································································27
2.4 虚拟货源进货技巧···································

前沿文化编著的《淘宝开店与经营技巧(全彩便查版)》摒弃了大篇幅的理论介绍与按部就班的知识讲解，完全从应用角度出发，每个技巧均从解决实现问题出发。本书在讲解上首先描绘了问题的具体表现状况，随后以步骤图解的形式介绍了具体的解决方法，并在图上清晰地标注出了要进行操作的位置与操作内容，最大程度地避免您遇到“看完文字描述了，但和电脑屏幕对应不上”的情况。